If your business has any sort of online presence, you need to make sure that your target audience can easily find it when searching on Google. A website is more than just putting together a design and adding content that appeals to your customers. It also needs to be properly read by search engines so that it has a better chance of outranking other sites in...
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Getting a startup off the ground is not an easy task. Even if you're already up and running, keeping up with new developments and operational requirements and making sure your business running as smooth as possible takes a lot of hard work. To make sure you're always ahead of the game, we've picked our favourite web-based tools which offer innovative new ways of streamlining and automating...
Read More One of the hardest parts of establishing a successful startup is getting the assistance and funding to get your ideas off the ground and adequately support its growth. Aside from going out-of-pocket or selling your idea to private investors, you may also be eligible to take advantage of grants, incentives or expert advice provided by the Australian government. Entrepreneurs' Programme Australia's Entrepreneurs' Programme is the government's largest platform for...
Read More We've already discussed the different types of Minimum Viable Products and the stepsrequired to build a Minimum Viable Product from a development standpoint in previous posts. Now it's time to reinforce a few key points that can ensure that your MVP is able to serve its intended purpose and be an effective part of your product development strategy. Minimum Viable Products: A Quick Summary There always seems to be some...
Read More Our last article covered the various ways of analysing the usage and behavioral data collected from early customer use of your minimum viable product. In case you missed it, you can read all about in Analysing Your MVP Results. This time, we're going to delve into the typical process of evolving your MVP, one step at a time...
Read More Growth hacking is one of those careers which did not exist a decade ago. It has become a job description for some companies most of which are start-ups. What is growth hacking though? A growth hacker is a person whose true north is growth. The sole purpose of growth hacking is to grow the number of users for a particular product by coming up with 'hacks'. For...
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