Raising the capital necessary to establish and scale a startup is one of the many defining hurdles in the startup journey. Capital is the grease in the cogs that keep your startup moving. Without it, and without enough of it, your startup’s expansion will ground to a halt.

One of the hardest parts of establishing a successful startup is getting the assistance and funding to get your ideas off the ground and adequately support its growth.

You have an idea… You know that it’s a good idea, and it doesn’t look like it’s been done before. So, you decide to try your luck in creating a business based on it. Like most entrepreneurs, you will be hesitant to bring anyone on board if it means splitting equity. This is where the concept of bootstrapping comes into play.